For a brand to identify and offer a certain offer in a certain list of slow moving articles after making a threshold purchase from the Brand.
Shop for Rs. 4999/- and get Rs. 1000 off on Topwear (let's say, Levi's would want to run the offer).On shopping Rs. 4999 from Levi's,the customer will be entitled to get Rs. 1000 off on Topwear of Levi's. The Buy can have the Topwear as well.